2027 Toyota Prius Prime Price, Specs, Dimensions

2027 Toyota Prius Prime Price, Specs, Dimensions – The 2027 Toyota Prius Prime is entering its next generation with a radical redesign that finally aligns its futuristic hybrid tech with equally forward-thinking styling. Toyota has completely overhauled the Prime’s visual identity—this model is lower, wider, and far more aggressive in its stance compared to previous generations. The wedge-shaped silhouette is still present, but it’s refined with smooth sculpting and sharply defined bodywork. Aerodynamic improvements aren’t just cosmetic either—they directly enhance range and driving efficiency. 2027 Toyota Prius Prime Price

2027 Toyota Prius Prime Redesign and Update Plan

Exterior & Interior

From the outside, the 2027 Prius Prime looks nothing like its predecessor. It features a sharply defined front fascia with thin LED matrix headlights integrated into a sculpted bumper that leans aggressively into the corners. The hoodline is lower, and the beltline is crisper, adding a more athletic posture to the car’s profile. The rear showcases a full-width LED light bar with a smoked finish and a new hatch design that improves both aesthetics and cargo access. Optional 19-inch wheels and blacked-out trim complete the sporty, upscale appearance.

Inside, the Prius Prime presents a much more refined cabin experience than any previous version. The new design features a horizontal layout with a floating center console and a minimalist dashboard, accented with soft-touch vegan leather surfaces, satin aluminum details, and configurable ambient lighting. The driver’s seat now offers 10-way power adjustment with memory settings, and Toyota has increased rear legroom by repositioning the front seats and reshaping the seatbacks. The rear cargo area also benefits from the flatter battery layout, allowing for better utility.

Technology dominates the cabin in a good way. The 2027 model features a 12.3-inch touchscreen running Toyota’s next-gen infotainment suite with Google Assistant and Alexa built-in. An available digital rearview mirror and a 10-inch color head-up display are standard on upper trims. Wireless Android Auto and Apple CarPlay come standard, along with a Qi wireless charging pad, dual USB-C ports for all rows, and a premium JBL sound system in the XSE Premium trim. Every detail inside the cabin has been tuned to elevate both the driving experience and daily usability.

Toyota has also revamped the chassis and structural engineering of the Prius Prime for 2027. Built on the latest evolution of the TNGA-C platform, it’s lighter yet more rigid, allowing for better handling, reduced noise, and enhanced ride comfort. Engineers widened the track slightly and lowered the center of gravity by repositioning the battery pack more efficiently under the floor. This update gives the Prius Prime sharper road manners and a more planted, composed driving feel, even at higher speeds.

In terms of digital modernization, Toyota has gone all-in. The 2027 Prius Prime includes an updated electronics architecture that supports faster processing for infotainment, improved OTA (over-the-air) updates, and smarter integration with cloud-based driving aids. Drivers can expect more responsive connectivity and quicker system boot-up, making every interaction with the car’s interface fluid and natural. This model is no longer just a symbol of eco-consciousness—it’s a tech-savvy machine built for the next generation of drivers.

2027 Toyota Prius Prime Specs

Engine & Performance

The 2027 Toyota Prius Prime is no longer just about efficiency—it finally has the performance to match its tech-savvy appeal. Under the hood, Toyota pairs a 2.0-liter Atkinson-cycle inline-four engine with a more powerful dual electric motor setup and a new 13.6 kWh lithium-ion battery. Combined output reaches an estimated 220 horsepower, a notable bump from the previous generation’s 196 hp. This allows the new Prius Prime to accelerate from 0 to 60 mph in just under 6.5 seconds, closing the performance gap with traditional compact sedans.

Toyota has also refined the e-CVT (electronically controlled continuously variable transmission) for smoother, quieter operation. The shift logic is now optimized for a more linear throttle response, and regenerative braking has been reprogrammed to feel more natural. A selectable “Boost” mode delivers extra power during short bursts, useful for highway merging or overtaking. The revised suspension setup includes new front struts and a multi-link rear that improve both ride comfort and cornering precision, making the Prius Prime feel more engaging behind the wheel.

Plug-in electric range now stretches to an estimated 50 miles, thanks to improved battery chemistry and lighter construction. Drivers who make short daily commutes may rarely need to rely on gasoline at all. Charging remains flexible: Level 1 charging adds about 4 miles per hour from a 120V outlet, while Level 2 (240V) cuts full charging time down to under 3 hours. Toyota has also added an intelligent charging scheduler with climate pre-conditioning to maximize efficiency and cabin comfort. 2027 Toyota Prius Prime Price

2027 Toyota Prius Prime Fuel Economy

One of the biggest wins for the 2027 Prius Prime is its outstanding fuel economy. Toyota estimates a combined MPGe of 120 when operating in EV-first hybrid mode, and an impressive 60 MPG combined when running as a traditional hybrid. Thanks to its extended EV-only range and efficient gasoline engine, many owners may only need to refuel once a month. The Prius Prime’s intelligent energy management system automatically prioritizes battery usage during stop-and-go traffic and low-speed scenarios to further boost real-world savings.

2027 Toyota Prius Prime Safety Features

Toyota has stepped up its game in safety with the 2027 Prius Prime by including the upgraded Toyota Safety Sense 4.5 suite as standard on all trims. This advanced driver assistance system (ADAS) introduces improved radar and camera sensors, offering better detection of pedestrians, cyclists, and objects in low light or rain. Features include pre-collision braking, adaptive cruise control with curve speed reduction, lane tracing assist with road edge detection, and proactive driving assist that automatically adjusts acceleration and braking during city navigation.

The new Intersection Support system is one of the standout features. It allows the vehicle to analyze cross-traffic and apply automatic emergency braking if the driver fails to react to an oncoming hazard. Emergency steering assist with evasive path support has also been added, helping avoid collisions when braking isn’t enough. An optional 360-degree panoramic view monitor with live object tracking makes parking in tight urban spots stress-free. Every version of the Prius Prime also includes blind spot monitoring and rear cross-traffic alert.

In addition to active systems, the 2027 Prius Prime benefits from a strengthened cabin structure that performs well in crash simulations. The battery pack is reinforced with high-tensile steel shielding, and Toyota has designed multiple crumple zones to manage energy in a collision effectively. Eight airbags, including dual knee airbags, are standard. For added peace of mind, Toyota’s connected services now offer live crash detection and auto contact to emergency services, even when your phone is disconnected.

2027 Toyota Prius Prime Release Date & Price

Pricing for the 2027 Prius Prime reflects its new upscale appeal while still offering strong value. The SE base trim is expected to start at $33,500, offering a robust package with all essential features. The mid-grade XSE trim, which adds premium upholstery, a larger touchscreen, and upgraded wheels, should land around $37,000. The top-tier XSE Premium trim is projected to reach $41,000 but comes with features like a panoramic roof, heated and ventilated front seats, advanced parking assist, and a full digital cockpit. Federal and state EV incentives may lower the real-world cost for many buyers.

Toyota plans to officially debut the 2027 Prius Prime at the 2026 Los Angeles Auto Show, with orders opening shortly thereafter. First deliveries are expected by March 2027. Availability will roll out across all 50 states, with priority going to zero-emission vehicle (ZEV) target markets like California, New York, and Oregon. Toyota dealerships will offer custom lease and financing programs through Toyota Financial Services to make the Prius Prime accessible to eco-conscious shoppers and tech lovers alike.